extra credit blog

1. This ad is by far a hard-sell approach. It is noted by how the character on the right Justin Long is introduced as the product that is being sold an Mac computer. Generally the other character John Hodgman will always introduce himself as a PC but in this commercial he is trying to protect himself against spy ware. Pc quickly assumes that MAC would need to protect himself as well so he offers him all a disguise. But MAC assures PC that he has all the proper equipment and is always updated. Obviously different from his computer the PC who is always having some type of trouble.


2.It is quit obvious that is a commercial for MAC. Just in fact that Long character is always suppose to portray the cool and trendy guy. Its attempted to make other people want to be like this guy and take on some of his traits. Where as Hodgman is suppose to emulate the older, boring PC that isn't as hip as always having some sort of issue. You are able to tell by how they act and look which product you want to invest int. You have the younger hip smarter guy. As well as the older always in a suit older male. This is quite obvious in the sense which one is more of a one you would want.By putting this together the MAC coperation has made a very smart commercial. Just in a matter of thirty seconds you are able to grasp the full image of what they want to get a across and sell. Its a very smart move and gets to the point.

3. When I watch this the the integration detacts has no effect on me viewing the episode. I am able to really sit down and enjoy it to its full effect. It makes more ascetically pleasing simply because of its quick witted humor. The ability to cause simple stereotypes and make such a genius commercial is a very smart well done move.